top of page
Sometimes we really find out how tough our products are through naturally occurring events...such as truck fires.
How Tough is a Frio Cooler?
Danny
Danny has been working with Frio products for several months. During his travels, he encountered an electrical fire while driving along the freeway. After fire fighters put out the fire, it was clear that most of everything, including the truck, could not be salvaged.
1/1
What's the damage?
After all was said and done with the fire, Danny went to the garage/yard where it was towed to retrieve what he could. The outside of the cooler was burned completely.
1/1
1/1
Not all was lost!
Upon inspection, the cooler suffered some extreme damage, however the stainless steel latches were still fully functional. He opened it, the light came on - still had ice - he had hamburger meat in it (still good to go) - cooked it the next day.
-"The light was working like it’s Brand new, the ice, well looked like I had just bought it from the store. The day I shot this was almost a full three days after buying ice. I LOVE it, LOVE the cooler, it’s awesome."
-Danny (TX)
He is now driving a rental truck and has the cooler in it. He ran into a guy who saw it and told him the story. The guy was actually about to buy another brand. He said he has now TOTALLY changed his mind and is going to purchase the Frio!!
Before
After
bottom of page